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Thursday, April 07, 2011

Google Products Data Feed Updates - Multi Channel Marketing

Google Products, free comparison shopping engine requires all merchants to provide their data feed with unique identifiers in their feed by May. 2011 this transition may require merchants to understand the need of unique identifiers in the feed.


We advise Interprise merchants to start working on gathering data such as UPC/EAN/ISBN/MPN fields in your database and modify your listing to reflect the latest changes and keep it ready, tested before the May deadline.

 If you are selling Apparel or custom made goods then you don’t have to meet this requirements but if all other merchants who are selling parts and accessories might need to submit either one of these unique product attributes UPC/MPN and if you are selling books then you might have to send ISBN number.



Now our plugin allows to choose Interprise fields easily and submit it to OneStopFeed services so your product listing is current and accurate for Google and other engines to showcase in their comparison engines.


For more updates on Google products visit Multi Channel Advisor Blog and to submit your listing to Google, Bing Shopping and TheFind visie Multi Channel Marketing program services at www.OneStopFeed.com and take advantage of affordable pricing and widen your reach of customers.